eReaders Making People To Read More

When eReaders and digital books initially hit the market and started becoming popular, a lot of concerns were raised against these tech products.

It was said by many people that eReaders would virtually end the reading habits of people as we know them.

However, with the passage of time it has become quite evident that eReaders have actually resulted in enhancing the reading habits of people and more number of people is reading books compared to the past.

According to a report byPewResearchCenter’s internet & American Life Project, in January 2012 one in five adults in the US is an owner of an eReader which was up from one in 10 in December 2011.

This is certainly a very rapid change and besides, the research has also revealed that people who own eReaders are reading more books compared to the past.

On average, the owner of an eReader reads about 60 percent more books than a traditional book reader.

Besides, people who own eReaders such as Nook, Kindle or iPad read about 24 books on average per year compared to the 15 books per year of those who don’t own these devices.

About 42 percent of the people who own eReaders said that they read more than they used to read before they had an eReader.

There are several reasons why eReaders have changed the reading trends of people. First and foremost is the mobility of eReaders.

You can take thousands of books in a single eReader with you anywhere and the weight would be next to nothing.

Besides, the cost of digital books is considerably lower than the cost of their physical counterparts which makes them an easy option.

The Pew study concluded that although people prefer eBooks because of their easy access and portability, printed books still have an upper hand when it comes to reading to children and discussing books with others.

The release of Amazon Kindle Fire last fall further accelerated the penetration of eReading and the market share of Amazon increased from five percent in mid-December to 14 percent in mid-January.

This trend of eReading would certainly increase with the passage of time.