So far this is the only eReader which is equipped with the Glowlight which makes it the only eReader perfectly suitable for reading under low light, particularly during night.
At $140, this seems to be a very reasonable offer and we do expect Amazon that it would soon follow the suit.
A lot of development has been made in the domain of eReaders ever since Amazon introduced its original Kindle back in 2007.
Initially, we only had the e ink eReaders which could not support reading under low light.
Most of the eReaders are actually still based on e-ink and cannot be used to read books during night without the assistance of an external source of light.
Barnes & Noble has brought about some important structural changes in the new Nook. Pressing down the N button below the screen lightens it and this light is adjustable through a software slider. Although many people like to call this device a cross between a tablet and an eReader, it cannot be justified since the touch of tablets such as iPad and Kindle Fire is much more responsive and multimedia and gaming facilities are also much better.
So eReaders, including this one, are pretty much single purpose devices and that purpose happens to be eReading. So if you are already not an owner of an eReader, Nook Simple touch with Glowlight seems to be a perfect option for $140. Amazon Kindle Touch without advertising also comes at this price, even though there is no backlight in that device.
The advertisement-free version, however, can be purchased at a price of $100. Besides, the memory of Nook with Glowlight is also expandable up to 32 GB with the help of the microSD card slot. However, unlike Kindle, there is no facility of 3G with Nook. It is expected that Amazon would also introduce its Kindle eReader equipped with Glowlight this fall.
Nook Simple Touch with Glowlight has given Barnes & Noble competitive advantage over Amazon and the company has been doing very well in the US market.